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Brand Communications Manager - Water and Tea

Company: PepsiCo
Location: White Plains
Posted on: September 11, 2019

Job Description:

Auto req ID: 189754BRJob DescriptionIf you have the passion, creativity and experience to represent a leading global food and beverage company with brands that are respected household names throughout the world, you have the opportunity to become a member of the PepsiCo Beverages North America Brand Communications PR team.We are seeking a Manager of Brand Communications to work on U.S. PR efforts for select beverage brands. This role resides in a fast-paced and dynamic environment. The candidate will support a Director of Brand Communications and is responsible for overseeing the development of PR strategy and materials, day-to-day press activities, media outreach, budget management, agency support and execution.AccountabilitiesSupport team in creating strategic communications plans grounded in key brand prioritiesSupport team in driving awareness of marketing programsSupport team in always-on earned strategy and execute to elevate brand reputationCreate media materials and provide interview preparation that brings brand messaging to lifeConsistently deliver earned media impressions against pre-determined program goalsEffectively execute day-to-day media relations and PR programsPitch and provide information to members of the media and relevant influencers, while also cultivating strong relationships with key reportersCoordinate with multiple internal and external stakeholders to ensure alignmentQualifications/Requirements7-9 years of PR experience, including direct interaction with media, development of media materials and strategic planningExperience managing brand communications in a fast-moving consumer goods category preferredExcellent oral and written communications skillsAbility to think out-of-the-box to approach projects on time and within budgetStrong decision-making and problem-solving skills.Strong agency and/or client relationship management skillsExcellent time management, organizational and project management skillsExperience with lifestyle and consumer media preferredExperience developing and executing PR programs targeting millennial consumers preferredAbility to be proactive and drive alignment in a complex, matrixed environmentStrong interpersonal skillsDegree in English, Communications, PR or related field preferred but not requiredSome travel requiredRelocation Eligible: Not ApplicableJob Type: PipelineAll qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender IdentityOur Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance.If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO PolicyPlease view our Pay Transparency Statement

Keywords: PepsiCo, White Plains , Brand Communications Manager - Water and Tea, Other , White Plains, New York

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