DIRECTOR, OTC SALES & MARKETING
Company: Sun Pharmaceutical Industries, Inc.
Location: Hawthorne
Posted on: October 22, 2024
Job Description:
Support and collaborate with the Head of OTC Business and other
cross functional departments (sales, finance, pricing & contract,
supply chain, etc.) in the development and implementation of a
combined Taro Private label and Ohm strategic plan including sales
& marketing programs and tools of the US OTC product portfolio.
This includes sales planning, market/customer expansion, sales
performance analytics, financial/cost analytics and market
analytics. The ideal candidate will have experience managing
multiple projects working in a fast-paced environment and be able
to work closely with senior management to execute strategic plan.
Duties and responsibilities List the primary job duties and
responsibilities
- Oversee pricing strategy for quoting competitive bids on Annual
RFPs and adapt to industry challenges; develop system for tracking
pricing and product development initiatives that are in various
stages of development.
- Prepare annual budget for Taro and Ohm Labs OTC divisions;
manage monthly forecasting for OTC
- Develop and manage the marketing budget for OTC projects
- Manage the development and implement promotional tools that
support the strategic plans for the Taro and Private Label OTC
products
- Manage the development and implementation of OTC sales and
advertising programs including promotional accrual funds
- Develop and implement OTC promotional pieces (Displays, Bonus
Packs, etc) to support specific category or customer programs.
- Participate in the assessment and implementation of OTC
policies within the marketing mix (forecasting, pricing,
distribution, etc.)
- Analyze syndicated OTC market data (when available) to
understand how existing OTC products are performing and to identify
new opportunities.
- Manage new item forecasting, pricing and customer
selection
- Participate in preparation of financial presentation and
explanation of sales performance to senior management
- Develop sales plan for generic wholesaler and in-house account
(Genomma Labs)
- Develop low cost manufacturing analysis to drive more
competitive pricing in the market
- Work closely with supply chain on compliance analysis to track
actual customer demand to forecast estimates
- Collaborate with Sales Team and Business Development to
identify new market opportunities to support organizations pipeline
development. Qualifications
- Bachelor's degree in Marketing, Finance, Science or related
discipline.
- Minimum 5-8 years of generic marketing management
experience
- 3-5 years of marketing experience in the OTC pharmaceutical
industry preferred
- Strong data analytical skills and maintenance of database
information
- Proven organization, communication and presentation
skills.
- Advanced Excel Skills.
- Strong ability to handle multiple assignments.Working
conditionsTravel:
Keywords: Sun Pharmaceutical Industries, Inc., White Plains , DIRECTOR, OTC SALES & MARKETING, Executive , Hawthorne, New York
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