VP, Greek & Functional Nutrition

Company: Danone North America
Location: White Plains
Posted on: September 18, 2023

Job Description:

About the jobReporting to the President, General Manager for the Yogurt Business Unit, the Vice President, Marketing will be responsible for leading a
$1B billion segment of the business across multiple platforms in a highly competitive category. S/he will be responsible for driving marketing excellence to drive both the business. This role is a key member of the Yogurt cross-functional leadership team.
The ideal candidate will be a classically-trained, strategic, CPG marketer with strong brand management skills, clear commercial acumen and strong general management savvy. This person will have a strong blend of strategic vision, operational marketing and commercial experience. S/he will have a track record of successful portfolio management, strong financial acumen / P&L savvy, and strong brand management fundamentals. S/he will also have learned and grown from a wide range of both successes and failures, as they will have the courage to go after bold goals. This role has multiple responsibilities: P&L for
$1 billion Yogurt business, and Brand Equity Leader for Functional brands, This person will have drive, energy and a srong bias for action. S/he will pair growth mindset with a collaborative, influence-driven work style. They will be a quick study who has an extraordinary ability to handle ambiguity and a creative approach to problem solving. S/he will lead by example and will have a reputation for driving positive change. Further, they will be a team player and team builder and excel at partnering and influencing decision making at all levels of the organization.
This leader should have a track record transforming and modernizing brands to make them culturally relevant. Ideally this person would have previous examples of driving recruitment into brands focusing on brand building initiatives. This bold leader should think end-to-end to integrate the brand agenda from idea to shelf, inclusive of occasions, price, packaging architecture and channel strategy. Most importantly, this leader must have a high sense of urgency to inspire his team and key cross functionals to impact the marketplace with big, bold initiatives that drive growth and delight our consumers and customers. Responsibilities:
Partner with the President & General Manager to set short term and long term strategy and vision for the portfolio. Specifically:
o Developing Growth Strategy
o Brand Architecture
o Brand Plans
o End-to-end Occasion, Brand, Price, Package and
Channel strategy
o Relentless performance managementOwn and develop compelling brand positioning, creative briefs and communication strategies that result in game-changing culturally relevant platform ideasLead the marketing organization and cross functional team to develop big end-to-end brand and commercialization ideas that continue to fuel topline growth for the brandLead partnership with all agencies of record that support the businessReframe business, brands, and go to market strategy to drive demand creationLead strategic planning process and ensure successful implementationManage all aspects of the business, working collaboratively with functional leaders to deliver consistent net sales and profit objectivesDevelop and drive multi-year vision to develop optimal path to strengthen and improve marginSupports strategic business needs while improving the effectiveness and efficiency of marketing processes, programs and infrastructureEvaluate, review and communicate progress of financial performance against company goals effectively with employees and other stakeholdersLeverages insights and creative strategies to achieve overall business goals for the brand and to maximize competitive differentiationEnsure top-tier advertising and brand building to further develop consumer loyaltyBuild, retain, and inspire a talented team. Develop the bench for future leadersFunction as a visible leader to the organization to instill confidenceBuild a culture of innovation by driving knowledge and best practice throughout the organization About youEducation and Experience:
B.S./B.A. and MBA preferred15+ years' classical consumer packaged goods background, Food/Beverage background (Preferred)
Knowledge, Skills and Abilities:
Brand Marketing excellence, strong leadership track of performance in the consumer products industry and in highly competitive environmentsStrong leadership orientation and exceptional business acumen with emphasis on best-in-class marketing and sales go-to-market experienceDeep understanding and management of P&LAbility to interconnect all business functions. Clear understanding of Sales, Supply Chain and R&D in order to drive business agendaHighly analytical with proven ability to gather, analyze, present and act on detailed financial information related to all aspects of business to sophisticated financial audiencesDemonstrated history of driving profitability through the expansion of business lines, operations and geographical penetration while establishing high-level business relationshipsGrowth mindset, yet collaborative, influence workstyleCustomer interface savvy. Experience driving a customer-focused culture.Demonstrated ability to attract and develop top talentVisionary, positive and energetic leader with an abiding sense of urgency to create a sustainable and diverse winning culture The base compensation range for this position is 275,000 to 305,000. Danone North America additionally offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options.
#LI-NORAMAbout usAt Danone North America, you'll work with some of the best-known food and beverage brands in the world like Activia, Silk, Horizon Organic, International Delight, Oikos, evian, and Happy Family. You'll be part of one of the largest Certified B Corps--- in the world, working together to make sure our brands create real benefits for people, communities, and the planet. We have 6,000+ employees across the U.S. and Canada. Come join our movement for a healthier world: One Planet. One Health BY YOU. Danone North America doesn't just welcome what makes you unique, we value it. We're proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect.
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Keywords: Danone North America, White Plains , VP, Greek & Functional Nutrition, Executive , White Plains, New York